Experience
Skills: Capcut, Adobe Suite, Canva, In depth research, SEO, Brand management, LinkedIn Marketing, Trello
AM Batteries
Marketing Intern, ongoing
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Collaborate with CEO, CTO, Business Development Director and other upper management to deliver impactful content and presentations.
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Increased LinkedIn follower base by 400 in 3 months through educational posts.
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Enhanced website content and SEO for better visibility.
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Produced videos showcasing the engineering pilot line and R&D systems for the Board, investors, and promotional purposes.
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Ensure cohesive communication by working closely with the PR team.
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Manage and implement office branding initiatives to strengthen employee belonging.
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Maintain the marketing calendar on Trello.
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Conduct research on dry battery electrode technology and lithium batteries to refine marketing strategies.
altE
Marketing Intern
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Collaborated with product development, sales, and Chief Business Officer to drive sustainable technology and sales growth for off-grid and grid-tie solar power systems.
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Executed Independence Day email marketing campaign with 18 targeted social creatives.
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Developed 50 ads and 20 blog posts optimized for social media.
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Increased social media advertising revenue by strategically managing content and ads.
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Tracked conversions, engagement, CTR, and user demographics to optimize performance.
Skills: Google Analytics, Facebook Ad Manager, SEMRush, SEO, WordPress, Canva
Skills: Stakeholder management, Content management and creation, Brand management, Cross functional collaboration
Capgemini Technology Services India Limited
Content Lead
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Led content and internal communication projects for Capgemini's Corporate Real Estate Services in the APAC region.
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Collaborated with 16 stakeholders and 8 CoE heads across 11 countries.
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Published campaigns and newsletters for the 'New Normal' initiative, supporting the return of 120,000 employees post-COVID-19.
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Drafted the video script for the Energy Command Center, enabling remote tracking of energy use, carbon emissions, and equipment efficiency.
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Directed brand management for consistent cafeteria branding across offices in India.
Ogilvy
Client Servicing Intern
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Created targeted content for a pharmaceutical client launching a cough syrup during the pandemic, focusing on health benefits and consumer concerns.
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Coordinated with branding and advertising teams on ad copy, visuals, and messaging development.
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Provided research support to align content with market needs and regulatory guidelines.
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Interviewed 5 finance professionals to gain insights on pursuing the CFA designation to create tailored content and strategies for a CFA client.
Skills: Creative content writing, Quantitative research, On camera interviewing